Known worldwide by its
panda logo, World Wildlife Fund (WWF) leads international efforts to
protect endangered species and their habitats. Now in its fifth
decade, WWF works in more than 100 countries around the globe to
conserve the diversity of life on earth. With nearly 1.2 million
members in the U.S. and another 4 million worldwide, WWF is the
world's largest privately financed conservation organization.
WWF directs its conservation efforts toward three
global goals: saving endangered species, protecting endangered
habitats and addressing global threats such as toxic pollution,
over-fishing and climate change. From working to save the giant
panda and bringing back the Asian rhino to establishing and helping
to manage parks and reserves worldwide, WWF has been a conservation
leader for more than 40 years.
Click here to donate to World Wildlife Fund
WWF Mission Statement
WWF's mission is the conservation of nature. Using the best
available scientific knowledge and advancing that knowledge where we
can, we work to preserve the diversity and abundance of life on
Earth and the health of ecological systems by
protecting natural areas and wild populations
of plants and animals, including endangered species;
promoting sustainable approaches to the use
of renewable natural resources; and
promoting more efficient use of resources and
energy and the maximum reduction of pollution.
We are committed to reversing the degradation of
our planet's natural environment and to building a future in which
human needs are met in harmony with nature. We recognize the
critical relevance of human numbers, poverty, and consumption
patterns to meeting these goals.
WWF's "Green Building"
WWF's U.S. headquarters was designed and built to conserve
resources, limit waste and pollution, protect the environment, and
make wise use of donated funds.
Learn more in our "green building" brochure. (PDF format, 3.9M)